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2018 Kia Optima near Franklin, WI

The 2018 Kia Optima in Franklin

Now that the Optima line has grown into its own dependable vehicle since it's introduction, Kia has been largely focused on cleaning up the rough edges and converting the mid-sized sedan into a higher-class vehicle. This change is apparent in the brand new 2018 Kia Optima near Franklin.

Fewer, but Better, Choices

If you've been shopping for a Kia for a while, you may have noticed that their product line went through a rapid expansion for several years. For instance, the 2017 Optima model came with dozens and dozens of possible trim combinations when you considered all the different powertrain options and add-ons. The 2018 Kia Optima has taken a much more streamlined process, as Kia has cut down on the number of options available by repackaging them into truly value-driven packages. As a consumer, this makes it easier to walk onto any car lot and compare two 2018 Kia Optimas side by side without confusion about what you're getting with each one.

What You'll Love

Whether you're familiar with the Kia Optima line or not, you'll love that the 2018 Kia Optima in Franklin has been completely dressed up on the inside. Kia opted for more premium materials from top to bottom, so this car really feels like something you'll want to drive every single day. They have added more incredible safety features, and all of the technology they've implanted into the center console is remarkably user-friendly. You won't be left struggling with buttons and adjustments because the menus and options are clear and easy to navigate.

With up to 37 mpg on the highway, the 2018 Kia Optima is becoming ever more fuel efficient with time, and still maintains plenty of oomph when you put your foot on the pedal. The dual clutch 7-speed transmission is very responsive and makes for a smooth ride wherever you go. Plus, it starts at a price of just $22,600 with so many standard features you won't feel like you're missing out on anything even if you're on a budget.

Russ Darrow Wauwatosa is thrilled to have a huge selection of brand new 2018 Kia Optima's in stock and ready to go. You can contact our sales team today to schedule your test drive and see just how different this mid-size sedan has become. Whether you're a part of the Kia family already or not, this car has something for everybody.

Directions to Kia Franklin

Contact us about the 2018 Kia Optima

Contact Information


  • Features
  • Specs
  • Warranty

Features

Features

  • Comfort
  • Safety
  • Technology
  • Mechanical
  • Interior
  • Exterior

Comfort

Convenience Features

Power activated trunk/hatch sensor-activated
Cupholders front, rear
Memorized settings 2 driver, driver seat, side mirrors
Steering wheel tilt and telescopic
One-touch windows 2
Reading lights front, rear
Multi-function remote illuminated entry, panic alarm, proximity entry system, trunk release
Cargo area light
Cruise control
Power steering
Retained accessory power
Power windows lockout button
Courtesy lights door
Overhead console front
Steering wheel mounted controls audio, cruise control, phone, voice control
Rearview mirror manual day/night
Push-button start
Vanity mirrors dual illuminating
Power outlet(s) 12V front and rear
Assist handle rear, front
Center console front console with armrest and storage
Storage front seatback, sunglasses holder, door pockets, accessory hook

Comfort Features

Cargo area floor mat carpet,
Floor mat material carpet
Shift knob trim leather
Center console trim simulated wood
Steering wheel trim leather
Door trim simulated wood
Armrests rear folding, rear center with cupholders
Interior accents chrome, woodgrain
Floor mats rear, front
Floor material carpet
Door sill trim scuff plate

Air Conditioning

Front air conditioning automatic climate control
Front air conditioning zones dual
Rear vents second row
Air filtration

Safety

Technology

Mechanical

Interior

Exterior

Specs

Warranty

Awards

Award
Customer Love Index Winner: Brand Under 26k (2018 Model)
- Strategic Vision

Award
Top Safety Pick+ - Midsize Cars (2018 Model)
- Insurance Institute for Highway Safety

Crash-Test Ratings

2018 Kia Optima 4 DR FWD

Overall
Full StarFull StarFull StarFull StarFull Star
Front Crash Overall
Full StarFull StarFull StarFull StarFull Star
Front Crash Driver
Full StarFull StarFull StarFull StarFull Star
Front Crash Passenger
Full StarFull StarFull StarFull StarEmpty Star
Side Crash Overall
Full StarFull StarFull StarFull StarFull Star
Side Barrier Overall
N/A
Side Barrier Driver
Full StarFull StarFull StarFull StarFull Star
Side Barrier Passenger
Full StarFull StarFull StarFull StarFull Star
Side Pole Driver
Full StarFull StarFull StarFull StarFull Star
Side Combined Front
N/A
Side Combined Rear
Full StarFull StarFull StarFull StarFull Star
Rollover
Full StarFull StarFull StarFull StarFull Star

Dealership Information

Green Score

EPA Green Score ( California LEV-III SULEV30 ?
EPA and California-required standards. The names refer to tables of numerical limits for the various air pollutants allowed by the standards.
)

Fuel Type Gasoline
Air Pollution Score ?
The Air Pollution Score is based on the government emission standards for which the vehicle was certified to comply with and reflects vehicle tailpipe emissions that contribute to local and regional air pollution, creating problems such as haze, and health issues.
7
1
7
10
Greenhouse Gas Score ?
This score reflects fuel emissions of carbon dioxide (CO2) and other greenhouse gases.
6
1
6
10
Smartway ?
SmartWay is a designation earned by those vehicles that have combined Air Pollution and Greenhouse Gas Scores that place them in the top tier (approximately the top 20%) of environmental performers. SmartWay Elite is reserved for the best of the best.
N/A

EPA Green Score ( California LEV-III ULEV70 ?
EPA and California-required standards. The names refer to tables of numerical limits for the various air pollutants allowed by the standards.
)

Fuel Type Gasoline
Air Pollution Score ?
The Air Pollution Score is based on the government emission standards for which the vehicle was certified to comply with and reflects vehicle tailpipe emissions that contribute to local and regional air pollution, creating problems such as haze, and health issues.
5
1
5
10
Greenhouse Gas Score ?
This score reflects fuel emissions of carbon dioxide (CO2) and other greenhouse gases.
6
1
6
10
Smartway ?
SmartWay is a designation earned by those vehicles that have combined Air Pollution and Greenhouse Gas Scores that place them in the top tier (approximately the top 20%) of environmental performers. SmartWay Elite is reserved for the best of the best.
N/A

EPA Green Score ( Federal Tier 3 Bin 30 ?
EPA and California-required standards. The names refer to tables of numerical limits for the various air pollutants allowed by the standards.
)

Fuel Type Gasoline
Air Pollution Score ?
The Air Pollution Score is based on the government emission standards for which the vehicle was certified to comply with and reflects vehicle tailpipe emissions that contribute to local and regional air pollution, creating problems such as haze, and health issues.
7
1
7
10
Greenhouse Gas Score ?
This score reflects fuel emissions of carbon dioxide (CO2) and other greenhouse gases.
6
1
6
10
Smartway ?
SmartWay is a designation earned by those vehicles that have combined Air Pollution and Greenhouse Gas Scores that place them in the top tier (approximately the top 20%) of environmental performers. SmartWay Elite is reserved for the best of the best.
N/A

EPA Green Score ( Federal Tier 3 Bin 70 ?
EPA and California-required standards. The names refer to tables of numerical limits for the various air pollutants allowed by the standards.
)

Fuel Type Gasoline
Air Pollution Score ?
The Air Pollution Score is based on the government emission standards for which the vehicle was certified to comply with and reflects vehicle tailpipe emissions that contribute to local and regional air pollution, creating problems such as haze, and health issues.
5
1
5
10
Greenhouse Gas Score ?
This score reflects fuel emissions of carbon dioxide (CO2) and other greenhouse gases.
6
1
6
10
Smartway ?
SmartWay is a designation earned by those vehicles that have combined Air Pollution and Greenhouse Gas Scores that place them in the top tier (approximately the top 20%) of environmental performers. SmartWay Elite is reserved for the best of the best.
N/A

Additional Vehicle Information

Sales Hours

888-791-0478
Monday 9:00 am - 9:00 pm
Tuesday 9:00 am - 9:00 pm
Wednesday 9:00 am - 9:00 pm
Thursday 9:00 am - 9:00 pm
Friday 9:00 am - 9:00 pm
Saturday 9:00 am - 5:00 pm
Sunday Closed

Available Incentives

Call us for current finance incentives!

Special Offers

Call us for current offers!

Current Inventory

There are currently no New 2018 Kia Optima EX 4dr Sedan in inventory

Disclaimer

While every effort has been made to ensure display of accurate data, the vehicle listings within this web site may not reflect all accurate vehicle items. Accessories and color may vary. All Inventory listed is subject to prior sale. The vehicle photo displayed may be an example only. Vehicle Photos may not match exact vehicle. Please confirm vehicle price with Dealership. See Dealership for details.

New vehicle pricing: Manufacturers Suggested Retail Price does not reflect actual dealer cost due to incentives or holdbacks. Tax, title, license and service fee extra. See dealer for complete details and special internet pricing. Internet prices cannot be combined with any other advertised offer and reflect all available manufacturer rebates. Not all will qualify, see dealer for details. Vehicle data on this website is compiled from publicly available sources believed by the publisher to be reliable. Vehicle data is subject to change without notice. The publisher assumes no responsibility for errors and/or omissions in this data the compilation of this data and makes no representations express or implied to any actual or prospective purchaser of the vehicle as to the condition of the vehicle, vehicle specifications, ownership, vehicle history, equipment/accessories, price or warranties. Used vehicle pricing: Internet prices cannot be combined with any other offer. See dealer for complete details. Tax, title, license and service fee extra. Vehicle data on this website is compiled from publicly available sources believed by the publisher to be reliable. Vehicle data is subject to change without notice. The publisher assumes no responsibility for errors and/or omissions in this data the compilation of this data and makes no representations express or implied to any actual or prospective purchaser of the vehicle as to the condition of the vehicle, vehicle specifications, ownership, vehicle history, equipment/accessories, price or warranties. Used vehicle market pricing varies and is valid for 24 hours. Monthly payment calculator is an estimate and does not include tax, title, license or doc fees.